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Annual Premium Equivalent - APE

外汇网2021-06-19 13:34:37 103
A common sales measure technique used by insurance companies in the United Kingdom where the sales of a given entity are estimated by taking the value of regular pmiums, plus 10% of any new single pmiums written for the fiscal year. The pmiums earned by a firm can be extended to include all revenues of a given firm.

Taobiz explains Annual Premium Equivalent - APE

When estimating any future metric, it is important to consider any unforeseen events, and how these events may impact your estimate. For example, when forecasting a firm's sales revenues, you would want to consider the competition and what there product lines and pricing strategy will be over the forecasting period.

This will allow you to fine-tune your estimate, which will hopefully be more applicable, and provide you with a margin of safety.

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